Themes discussed in this episode

• Jumpstarting your career while still in college
• Professional student organizations get your foot in the door
• LinkedIn is your best friend
• Trade organizations expand your network
• The power of intergenerational networking
• Be a continuous learner

Episode Highlights

Timestamped inflection points from the show

1:00 – Getting involved = getting your foot in the door: Joining professional student organizations for your industry is a game-changer for finding internships, mentors, and opportunities.

1:45 – LinkedIn. LinkedIn. LinkedIn.: Start your LinkedIn account by your third year and connect with any adult you know. You never know who could connect you with your first opportunity.

4:00 – The power of intergenerational networking: When you form close connections with peers with decades of experience, you can ask them for advice or even a new opportunity when things go wrong.

6:30 – Reluctant networkers unite: If you’re introverted or just hate networking, check out our recent interview with the Reluctant Networker Greg Peters for his foolproof ways to get the most out of networking.

8:30 – Be a continuous learner: Learning about business etiquette, behavior, and mindset will get you far. From there, continue learning everything you can to elevate your skills, abilities, and emotional intelligence.

Top Quotes

1:00 – When you get to campus, you should start looking into student trade organizations and get involved. It will have you meeting people who are in your field, your peers, and leaders in the industry.

2:00 – It’s not a bad idea to connect with your parents and your parents’ friends, uncles, or aunts. Anybody you know who’s an adult in business will help you grow your network on LinkedIn.

3:00 – “In the Women’s Ad Club, I found a group of women that, when things were going sideways, I could go to and say, “What do you guys do when this happens?” I mean, I was twenty-three, twenty-four years old, and some women in their fifties had great answers for me.”

6:00 – “When I got my pay cut, I got home, picked up the phone, and called a couple of my girlfriends…I was employed within two weeks, moved right into that new job, never got laid off, and recovered from that bit of early career trauma without a lot of muss and fuss because I knew people.”

8:30 – “When you’re a continuous learner, you’ll move more, you’ll learn more, you’ll meet more people. Your career will continue to elevate. You’ll elevate your skills, your abilities, and your emotional intelligence.“

Resources mentioned in this episode

Transcript

00:00
Hello, I’m Lori Jo Vest. Thank you so much for joining me for this episode of Work Mom Says, Don’t Be an Idiot. Today, we’re going to talk about things you can do while you’re still in college and immediately afterwards to really jumpstart your career. Most of us pick an industry. We try to get into it, but we pick the industry while we’re in college.

So while you’re still in college, get some experience in your industry—a couple of things. If you’re not a club joiner, start joining those clubs. Most industries do have student chapters of their major trade organizations. There are ad clubs, if that’s your thing. There are manufacturing clubs, there are engineering clubs.

Most of the universities and colleges will have organizations that are student chapters of national professional organizations. As soon as you get to campus, you should start looking into those specific organizations and get involved. It will have you meeting people that are in your field, your peers, as well as people that are leaders in the industry.

01:00
And it will help you maintain and get access to internships, student apprenticeships, opportunities that you may not hear about if all you’re doing is going to class, taking your finals, writing your papers, doing your productions, whatever it is, and going home, you really want to use that extracurricular time, at least the last two years that you’re there, to grow your reputation, grow your skills, add to your resume, and make connections. That’s number one.

Number two, start your LinkedIn account while you’re still in college. Again, by your third year, you should be putting up a LinkedIn account, putting in volunteer things that you’ve done, jobs you’ve had, making sure your resume is there.

Make sure you use industry keywords. I mean, if you Google how to prepare and present a solid LinkedIn profile, you will find some great advice there. So I won’t go too deep into it here. But there are experts you can follow.

Get on LinkedIn, start using it, start connecting with people you know. And I’m going to tell you, it’s not a bad idea to connect with your parents and your parents’ friends, uncles, aunts, anybody that you know that’s an adult in business will help you grow your network on LinkedIn. It’s a great place to start looking for internships, micro internships, things like that. So make sure you are on LinkedIn.

02:00
Now, when you are just getting out of college, stick with that approach of being involved in organizations and staying on the business social media. Because once you get out of college, you can actually join the professional organizations.

And I’ll tell you a story. When I first got into the advertising business, which is what I do now, I had a boss that told me that I needed to join two or three of the local trade organizations. There were a couple of different ad clubs. There was a women’s ad club. There was the Adcraft Club of Detroit. And then there were some marketing communication type organizations.

And I joined three different ones and I went to their meetings and I got on their committees. I think I even served on the board. I think when I was twenty seven or twenty eight, I was president of the Detroit chapter of the Women’s Advertising Club because I started right out of college.

I did their newsletter. I did, I served on committees. I actually, you know, created events and worked as a volunteer. And I built up a lot of skills. I grew my writing skills. I grew my production skills. And then I could put together a newsletter, my interview skills because I’d interview people. I also learned how to network effectively.

03:00
And it gave me a group of people in the Women’s Ad Club in particular, It gave me a group of women that when things were going sideways, I could go to them and say, what do you guys do when this happens? I mean, I was twenty-three, twenty-four years old and there were women that were in their fifties that had great answers for me.

I remember at one point, I was getting somewhat sexually harassed by a client, and I had no idea what to say. And back then it was a little it was something that you didn’t want to even acknowledge had happened because as a woman, you felt like you may have somehow contributed to it. That’s the way we were socialized. We were socialized that way, trust me. The eighties and nineties were not so good for women’s growth and development. It was a really difficult time, but I didn’t want to talk to my boss or much less the client.

04:00
So I had a group of women that were thirty years older than me that were able to give me advice on how to handle it with finesse in a way that wouldn’t get me in trouble, that wouldn’t alienate the client, that would put distance between me and the client. And that would allow me to continue to work in a professional fashion without being sidelined by somebody else’s behavior.

So those kinds of things are really, really important. So I cannot overestimate the power of going to events and volunteering for committees, getting involved in organizations as soon as you get out of college and stick with it. Join the committees, go to all the meetings, really get to know the people in that group.

And the other advantage I’ll tell you about that I will never forget is when you’re networking like that, if something bad happens, you have the ability to ask those people, something happens at your job. You, you know, you’re going to get laid off.

05:00
You can call them and say, Hey, you know, our company’s going down. Something really strange is happening. And, and we’re, you know, they’re, we hear they’re cutting the payroll budget and, You know, that kind of thing. You can call your friends that you met in your networking groups and say, hey, I’m looking for a new position.

I had to do that once. I took a new job. I was recruited by a headhunter, which kind of implies that the company has some money because headhunters are not cheap. And within six weeks on the job, we heard the major financial partner was coming in and cutting budget because we were in a massive sales slump and that he was going to start with payroll.

Now, what that means is they’re going to start cutting pay. And he went person to person to person all day one day and told us each how much less we were going to be worth when we came in the next morning. And it was between twenty and thirty percent. It was incredibly painful for everyone that was on that team.

06:00
However, I was able to when I got my pay cut, got home, picked up the phone, called a couple of my girlfriends. And one of them said, hey, Tom’s looking for somebody just like you at this other facility in town. And I was able to go over there. I was employed within two weeks, moved right into that new job, never got laid off and was able to really recover from that bit of, you know, early career trauma. without a lot of muss and fuss because I knew people.

Now, if you’re an introvert, then you want to go back and listen to the, there’s an earlier episode of Work Mom Says at workmomsays.com about networking. If you are an introvert and networking scares the hell out of you, get a partner, network with someone else, look for a friend that will go with you, plan out your networking, practice your networking.

07:00
Do it regularly. Go to luncheons. Go to dinners. Go to breakfast. Go to coffee. Go to events. And learn how to network by actually networking. And what will happen is you’ll figure out that there are things that you can say that light people up, things that you can say that people are immediately more interested in what you’re saying if you drop the line or two, you know, that you’ll figure out what it is that you say that has people perking up and paying attention.

And networking is really not that hard. It might feel like it, but it really isn’t, especially if you can partner network with someone. That makes it one hundred fifty thousand times easier. So, another suggestion is partner networking and other things that you can do after just getting out of college.

Study business etiquette. Look into EQ, how you should perform while you’re at work, how you should think about your work. Read career books and career advice because it will help you see things in a way that you may not just coming out of college.

08:00
And there is a certain way that you should be looking at work. It’s different than college. It’s different than your McDonald’s job or whatever job you did while you were in high school, babysitting, nannying, whatever it is. The business realm is much, much different.

So you want to make sure that you spend some time studying and learning what that business etiquette is so that you are able to present as the best possible image for yourself and be the best possible person.

So that’s the last thing I’ll tell you here is to be a continuous learner. And the first thing you should start with is basic business etiquette, behavior, and mindset. And those topics will get you really far.

09:00
And from there, just recycle, you know, what do they say? Lather, rinse, repeat, keep doing it over and over. You’ll move more, you’ll learn more, you’ll meet more people. And and your career will continue to elevate. You’ll elevate your skills, your abilities, and your emotional intelligence.

So that’s what I’ve got for you today. I hope you enjoyed it. Please visit my website at workmomsays.com. If you’re interested in having me interview someone or you think you have a great topic that I should cover, I’d love to hear from you.

10:00
I also have a YouTube channel, Work Mom Says, where I have daily videos that are the chapters of my book, Work Mom Says Don’t Be an Idiot, Thirty-Eight Lessons You Don’t Want to Learn the Hard Way. So go over to YouTube, hit the subscribe button. Have a look at what I’ve got going over there. And we’d love to see you there as well.

Again, if you have any ideas for subjects or any questions, I’d love to hear from you in the comments there as well. So that’s what I’ve got for you. Have a great day. Know that Work Mom is here for you. You can do this. Take care.

Who is our ideal listener?

This podcast is for young professionals, so they can learn to play the emotional context sport of business and experience less drama and more success.

How can you be more logical and less emotional? Be strategic, and Work Mom Says can help you.

“I tell people to back up, put down the magnifying glass, and look at the big picture when you’re responding to something,” said Lori Jo Vest, Work Mom. “In doing this, you will understand that what’s really upsetting you right now will be something you don’t even remember next week.”

What value can people get from listening to this podcast?

Listening to Work Mom Says can help you grow your mood management skills, grow your ability to reframe situations, and look at things from a strategic point of view. This makes it easier to go into a work situation and get the most positive results.

On Work Mom Says, we also offer tips and tricks for creating connected positive relationships that last over time. People will want you on the team if you can create connected positive relationships and work environments. You become an asset, and you will be more successful when you’re an asset.

“I also like to talk about developing traits like optimism, persistence, tenacity, stick-to-itiveness, sticking with things, and approaching every project with a curious mind instead of a fearful mind,” said Lori Jo Vest, Work Mom

                                                                                                     

Why do I do this? A few more words from Work Mom

I do this because I naturally fell into the Work Mom role when I worked in the ad agency business and had so much fun with it. I also realized I had made just about every mistake there was to make. I don’t hold myself as a stellar example of truth and how you should be. I hold myself out there as someone who has been bruised, battered, and beaten up and learned some important lessons. I’d love to share these lessons with young people, so they don’t have to make those same mistakes or be the idiot I was.

I also want to help young professionals realize that many things our culture prioritizes aren’t really important. We talk a lot about what should be important and how to present your best face at the office so that you can succeed.

I’ve learned so much throughout my career, and it’s gratifying to share that with young professionals and help them avoid some of those mistakes and get to that success sooner.

Episode 26 – “The Origin of Work Mom Says (Plus a Sneak Peek at My Upcoming Book)” appeared first on Work Mom Says.